Job Introduction

We are currently recruiting for exciting opportunities to join Turning Point and be a part of our highly successful and innovative drug and alcohol services in Wakefield.

Wakefield Inspiring Recovery is a fully integrated adult service delivered by Turning Point. Wakefield Inspiring Futures is the substance use service for young people up to the age of 25.

We focus on partnership working throughout the services to help those in the local community who need support to achieve their goals. We deliver treatment and support across Wakefield District, ensuring a holistic and inclusive approach to recovery in this new all age drug and alcohol service.

This role will be supporting our services across Wakefield District, occasional travel to the service hubs is required and some home working available.

Role Responsibility

As a Marketing Coordinator, you will scope, plan, and deliver marketing and communications activities to promote Turning Point’s Wakefield Inspiring Recovery services.

The successful candidate will be responsible for generating referrals to the service from specific population groups in line with population need and KPIs.

You will do this by:

• Identifying who we are targeting and determining how we are reaching specific cohorts, both on and offline
• Working with the service to deliver promotional activities to drive an increase in referrals
• Creating content inhouse using a range of tools and promoting across different platforms, including Facebook, Twitter and Instagram
• Creation of routine key messages and promoting them to our target audiences
• Reporting on activity linked to the marketing plan and performance
• Promotional support for community outreach activities, including events and marketing collateral
• Social media management and content creation
• Leading local awareness campaigns working alongside the service leads
• Liaising with local authorities/public health/commissioners to build communication links in the community
• Working with the Central Marketing team to ensure all activities are on brand and created in the right tone of voice
• Highlighting concerns and as appropriate presenting solutions

The Ideal Candidate

This area of the business is fast paced, challenging and subject to continuous change and development. To be considered for the role you will need to have previous experience of working in communications or marketing, and mental health experience is desirable.

Experience of working on end-to-end marketing campaigns and projects is essential as well as strong experience in digital marketing. 

You will be comfortable taking a hands on approach, writing your own copy, designing your own assets, and presenting your work back to a range of stakeholders.

About us

As a leading health and social care provider with more than 300 locations across England, we take real pride in the services we offer.

We run all of our services on a not-for-profit basis; instead, we invest every penny back into our services and people. We never stop believing in change for the better, and we work constantly to improve the lives of the people we support.

What Benefits Will I Receive?

We know reward looks different to each person and so whether its ways to make your money go further, a culture supporting recognition and celebration, or opportunities to boost your career – we want to support you in every way we can with our total reward package that includes:

• Comprehensive learning and development opportunities so we can invest in your future – we’re proud to have a silver accreditation from Investors in People. Choose from our range of courses to gain recognised qualifications
• 28 days’ paid holiday a year, increasing with each year of service up to 30 days. Plus the option to buy additional holidays.
• An exclusive discounts hub for TP colleagues, to help make your money go further – including high street shopping, pubs and restaurants, mobile phones, gym memberships, and much more. You’ll also have access to the Blue Light Card, for even more discounts and savings!
• Flexible working solutions to support your work-life balance
• Life Assurance of up to 3x annual salary and a competitive Pension Scheme to support your savings and security
• Access to our Rightsteps Therapy service – free, confidential telephone based counselling sessions, access to an online wellbeing platform, and a Financial Education hub to support your total wellbeing
• A 24/7 Employee Assistance Programme including a Digital GP, legal advice and more – all free to you and your immediate family
• Recognition awards to recognise colleagues’ inspirational work and dedication, as well as Long Service bonuses to celebrate your commitment to us
• Flexible benefit options including a Cycle to Work scheme and interest-free Season Ticket Loans
• A £300 bonus if you successfully refer a friend as a new colleague through our Refer a Friend scheme, as a thanks from us!

We reserve the right to close this advert early if we are able to appoint to the vacancy before the advertised closed date.

Turning Point